The importance of inclusive marketing
31 August 2023
Inclusive marketing embraces diversity in all forms, including experiential differences like religion, language, physical abilities and socio-economic statuses.
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News and Blog
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Proud to sponsor Mastering Diversity Conference 2023
17 August 2023
We are delighted to announce our involvement in the Mastering Diversity Conference – the first multi-disciplinary conference of its kind to take place in Wales – as its Marketing Sponsor.
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How a press release can amplify your business's voice
14 August 2023
In the dynamic world of business, effective communication is the cornerstone of success and can set you apart from your competitors. Enter the press release – a strategic communication tool that wields the power to disseminate information, create brand visibility, and engage target audiences.
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11 factors to consider when planning a website
04 August 2023
When planning a website, there are several important factors that need to be considered to ensure its success. Whether you are creating a brochure site or an e-commerce platform, these eleven things should be part of any planning exercise.
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UI and UX: the basics
11 July 2023
If you are undergoing a new website build, you may be struggling with some of the technical terminology, including UX and UI. From the visual appeal of buttons and menus to the seamless flow of interactions, UX and UI are integral components that can make or break the success of a digital project.
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Case Study: Swansea Bay Construction Support Group Awards
04 July 2023
We pride ourselves on our ability to deliver a multi-faceted PR campaign that utilises a variety of promotional tactics. We recently helped a local construction organisation, Swansea Bay Construction Support Group, with the promotion of its annual awards ceremony.
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Get 100% attendance at events with these simple steps
28 June 2023
Achieving 100% attendance at an event can be challenging, as there are a number of factors that can affect people’s availability and willingness to attend.
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Exploring marketing fails by big-name brands
12 June 2023
In the rapidly evolving digital landscape, marketing has become more complex and challenging than ever before. Businesses now have unprecedented access to a global audience, but this has also brought forth new risks and pitfalls. While marketing offers immense opportunities for success, it also leaves room for failure.
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5 tips for improving your email marketing success rate
01 June 2023
Email marketing remains one of the most powerful tools in a marketer’s arsenal, with the potential to drive engagement, nurture customer relationships, and increase conversions. However, even the most well-intentioned email campaigns can fall flat because they fall into common tropes.
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Unveiling our new dedicated design division in our 10th year
23 May 2023
We are delighted to announce the launch of our new division, Seren Design.
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Proud to be Media Partner of Child of Wales awards 2024!
19 April 2024