News and Blogs

See the latest tips from our team

Archive of: 2022

Launching our new training division: Seren Digital

14 September 2022

We are excited to announce that we have recently launched a new training division, Seren Digital, following the acquisition of significant contracts in the public sector.

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Does your organisation have the digital skills to engage online?

02 September 2022

Here at Seren Global Media, we are conducting a very short online survey to see whether organisations are equipped to implement their own digital marketing strategy and keep pace with the changing way people are discovering products and services online, across Wales.

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Sign up for our new online course: Digital Communications Made Simple

18 August 2022

We are excited to announce that we are offering our expertise to professionals, marketeers and company directors who wish to enhance their knowledge of digital marketing, public relations, and gain a better understanding of digital communications strategies.

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Our ten step guide to crisis communications

25 July 2022

In the unpredictable and ever-changing world of social media, the idea of an unexpected crisis affecting a brand can be daunting and demoralizing. However, times of crisis can easily become moments of opportunity, so learning how to prepare and adapt for a crisis is a key mark of success for any company. Crisis communications is a vital part of your business and its reputation, and this guide will help you plan to prevent and control a crisis in ten steps.

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How to manage your brands’ reputation

05 July 2022

In the digital age, managing and maintaining a positive brand image is more important than ever for companies. The ease with which consumers can engage with and join conversations with brands has enabled the formation of communities of consumers and brand champions willing to engage with companies and their content.

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How to create an SEO optimised blog post

17 June 2022

Find out how to tweak and improve your content to make SEO optimised blogs that includes keywords, link building and more.

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The ultimate guide to creating a press release

10 May 2022

A press release is a form of communication used by organisations to increase knowledge and public awareness, as well as contributing to its positive perception externally.

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Five advantages of Digital PR

21 April 2022

In the digital age, it’s important to understand the best ways to reach and connect with your target audience. One great way to boost the success of your PR strategy is to utilise the benefits of digital media.

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Case study: Child of Wales Awards Campaign

21 March 2022

Here at Seren Global Media, we are very fortunate to work with many fantastic organisations and we take pride in every aspect of the communications that we undertake for them. For some clients, that means planning and implementing an entire multi-faceted campaign that stretches across our whole service offering.

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How to manage your brands’ reputation

09 March 2022

The rise of internet fan culture has caused a spike in the ability for brands to manage their public image and decentralise reputation management. Internet fan culture refers to communities formed around a common interest in a particular area of popular culture, such as books, movies, TV shows, bands, sports, or sports teams.

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